Now in paperback: A charming and revealing memoir from Gail Simmons—one of the stars of Bravo’s Emmy Award-winning show, Top Chef and the host of Top Chef: Just Desserts—following her rise from amateur eater to professional cook and world-famous TV judge and food expert.
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- Carton Qty: 20
- Selling Territory: USCOM
- PUBLISHING HISTORY
- Hyperion (hc) 9781401324506
- On Sale: 8/14/2012
- Memoir
- pb 9781401310981 $15.99 ($0.00)
- 320 pages; 5 3/16 x 8
- Age: 12-
• Top Chef, which pulled in 2.77 million viewers for its last season finale on 4/1/11, is the number one food show on cable TV. Gail is well-known as a permanent judge on all of the regular Top Chef seasons, as well as the host of Top Chef: Just Desserts. Readers will be fascinated to read what the show is like behind the scenes—and Gail has incredible stories to tell.
• Gail’s fans have also flocked to Twitter, where she has over 130,000 followers, a number that’s constantly growing.
• As part of her job with Food & Wine, Gail travels to food festivals all over the country, such as Aspen and South Beach, offering many opportunities to promote the book.
• From Gabrielle Hamilton to Alton Brown to Buddy Valastro (aka the Cake Boss), TV food stars can really sell.
Marketing Campaign
• Cross-Promote with Author’s Two Shows – Top Chef and Top Chef: Just Desserts
• Cross-Promote with Food & Wine magazine
• Cross-Promote with Institute of Culinary Education
• Food festivals
• Social Media Campaign
• Outreach to Food and Travel Bloggers
• Online Marketing and Promotion





