The book Hitchhiker's fans never dreamed they’d see—now in paperback.
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- Carton Qty: 20
- Selling Territory: USOM
- PUBLISHING HISTORY
- Hyperion (hc) (9781401323585)
- On Sale: 6/29/2010
- Fantasy
- pb 9781401310301 $14.99 ($0.00)
- 288 pages; 6 1/8 X 9 1/4
- Model ISBN: 9781401323585
And Another Thing.
- Eoin Colfer brings together the cult following of Douglas Adams's Hitchhiker's series (16 million copies sold) and the loyal fans of his bestselling Artemis Fowl books (18 million copies sold).
- The hardcover publication of And Another Thing… was an international event timed to the 30th anniversary of The Hitchhiker’s Guide to the Galaxy, with publicity coverage from Time, USA Today, People, and more.
Marketing Campaign
•National online campaign
•Tie-in with publication of Artemis Fowl: The Atlantis Complex (July 2010)
•Outreach to Hitchhiker's fan sites
•Online widget and re-promote video game
•Online marketing with 6of3.com






