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Are We Winning?

Fathers and Sons in the New Golden Age of Baseball

By Will Leitch

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Are We Winning?
 

Marketing Campaign

•National broadcast and print campaign
•3-city author tour-New York, Chicago and St. Louis
•National sports radio interviews
•Outreach to sports- and baseball-interest websites and blogs
•Cross-promotion with New York magazine and Deadspin.com
•Author video
•Father’s Day promotion
•Regional advertising
 
 
 
 

Will Leitch

WILL LEITCH is a writer and the founding editor of the Gawker Media sports blog Deadspin. On Forbes’ recent list of the biggest stars on the Internet, he ranked ahead of the likes of Matt Drudge and Seth Godin. He is now the sports columnist at New York magazine, and a contributor to The New York Times, Fast Company, GQ, and Slate. The author of three previous books, Leitch lives in Brooklyn, New York.

Photo credit: Alexa Stevenson



 

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