Time magazine's former chief political correspondent offers an unprecedented behind-the-scenes look at the Great Climate Battle of the 21st century—who's waging it, who's winning, and what's really at stake.
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- Carton Qty: 20
- Selling Territory: USCOM
- On Sale: 6/8/2010
- Current Events
- Tr 9781401323264 $27.99 ($27.99)
- 496 pages; 6 1/8 X 9 1/4
- Model ISBN: 9780061650758
Green Collar Economy
- Engaging and character-driven, The Climate War is for both readers concerned about global warming and those who want a behind-the-scenes look at the next great political battle.
- With access to Al Gore, environmental groups, visionary scientists, and corporate leaders, readers will feel part of this story-in-the-making via Pooley's up close, insider's narrative of the race against the clock to save the planet.
Marketing Campaign
•National broadcast and print campaign
•National radio interviews
•Tie-in with author’s lecture schedule
•Online outreach to environmental interest websites
•Cross-promotion with environmental and political action groups





